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July 11, 2013

Arrigato Most Honorable Poopoo-san

I've said it before and I'll say it again.
Those nukes we dropped in '45 really screwed these people up. More adults are now diaper-clad than infants. It almost sounds like a Borscht Belt kaka joke.

Japan's rapidly aging population is producing some interesting new business opportunities, including a booming market for adult diapers.

The Nikkei newspaper reported on Thursday that three Japanese paper companies--Daio, and Nippon Paper--are expanding their manufacturing facilities for what are politely called "incontinence products" due to an expected surge in demand. The Nikkei said adult diapers are expected to outsell baby diapers in Japan by 2020, but according to Unicharm, Japan's biggest diaper maker, the tipping point was in 2011.

The adult diaper market is growing at 6-10% a year, and already pulls in 140 billion yen ($1.4 billion) by catering to Japan's elderly population--it has the highest percentage of over-65s in the world, making up more than 20% of the population.

By contract, in America it's 13.7%.

More here.

2 comments:

Doom said...

So... get into diapers or... well... get into diapers. One way or the other the end justifies the means, in this case? Or... something like that. Poo poo pa chu, Mrs. Robinson?

Kid said...

Well, 1) They'd all never been born without the nukes as they'd have fought to the last man and woman in WWII, and 2) I don't see the tie in to nukes.

Researching Chernobyl, people, plants and animals are pretty darn healthy over there in the immediate area.

Fwiw.